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Google Maps Lead Enrichment Workflow

End-to-end lead enrichment: Google Maps discovery, website verification, AI visibility scoring, CRM-ready CSV. ~$0.013 per fully enriched lead.

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Overview

Full enrichment pipeline for solo agencies. Discover via local-pack SERP, verify via website extract, score AI visibility, dedupe, write CRM-ready CSV. Drops directly into HubSpot, Pipedrive, or Salesforce import.

Trigger

Weekly Monday 7 AM or webhook-triggered

Schedule

Weekly or webhook

Workflow Steps

1

Define seed cities + niches

Config file with (city, niche) tuples.

2

Local-pack SERP per seed

Scavio search returns business listings.

3

Verify website via extract

Fetch homepage as markdown, confirm valid site.

4

Score AI visibility per business

Branded SERP plus AI Overview citation check.

5

Dedupe by phone + domain

Merge duplicates from overlapping seeds.

6

Write CRM-ready CSV

Columns: name, phone, website, address, ai_visibility_score, opener_draft.

7

Import to CRM

HubSpot, Pipedrive, or Salesforce import.

Python Implementation

Python
import os, requests, csv
API_KEY = os.environ['SCAVIO_API_KEY']
H = {'x-api-key': API_KEY}

def enrich(city, niche):
    leads = requests.post('https://api.scavio.dev/api/v1/search', headers=H,
        json={'query': f'{niche} {city}', 'search_type': 'local'}).json().get('local_results', [])
    for lead in leads:
        if lead.get('website'):
            md = requests.post('https://api.scavio.dev/api/v1/extract', headers=H,
                json={'url': lead['website'], 'format': 'markdown'}).json()
            lead['site_excerpt'] = md.get('markdown', '')[:500]
    return leads

with open('leads.csv', 'w') as f:
    w = csv.DictWriter(f, fieldnames=['name','phone','website','address','site_excerpt'])
    w.writeheader()
    for lead in enrich('Austin TX', 'dentist'): w.writerow(lead)

JavaScript Implementation

JavaScript
const H = { 'x-api-key': process.env.SCAVIO_API_KEY, 'Content-Type': 'application/json' };
async function enrich(city, niche) {
  const r = await fetch('https://api.scavio.dev/api/v1/search', { method: 'POST', headers: H, body: JSON.stringify({ query: `${niche} ${city}`, search_type: 'local' }) }).then(r => r.json());
  return r.local_results || [];
}

Platforms Used

Google

Web search with knowledge graph, PAA, and AI overviews

Frequently Asked Questions

Full enrichment pipeline for solo agencies. Discover via local-pack SERP, verify via website extract, score AI visibility, dedupe, write CRM-ready CSV. Drops directly into HubSpot, Pipedrive, or Salesforce import.

This workflow uses a weekly monday 7 am or webhook-triggered. Weekly or webhook.

This workflow uses the following Scavio platforms: google. Each platform is called via the same unified API endpoint.

Yes. Scavio's free tier includes 50 credits on signup with no credit card required. That is enough to test and validate this workflow before scaling it.

Google Maps Lead Enrichment Workflow

End-to-end lead enrichment: Google Maps discovery, website verification, AI visibility scoring, CRM-ready CSV. ~$0.013 per fully enriched lead.

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